Jeremy Moon

Business can drive change when it delivers a shift in consumer mindset. Get it right and you’ll be successful as well as doing some good. But how do you make this happen? Sustainable business is a design problem – at Icebreaker the focus is on the design of the business, of which design is a part of the whole. Jeremy explains the Icebreaker business model, and the role of design, product, process, and people.

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CEO Summit ’08

The CEO Summit addressed the most significant change agent in global business – sustainability.

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Lee Weinstein

Michael Braungart

Matthew Crichton

Mr Weinstein was a director of Nike’s public relations activities in the US and globally.Prof Dr Michael Braungart has established a framework for the next Industrial Revolution.Sustainable design is a powerful sales driver for Methven in overseas markets. Matthew has overseen generational change across Australia and New Zealand to help Methven become a design and innovation-led organisation.
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Brett Hewlett

CEO Summit ’08 Highlights

Ray Anderson

Comvita's commitment to sustainable principles spans the value chain, from sourcing raw ingredients, to processing and operations to culture and social policies.Sustainability drives innovation. Global market demand for sustainable products and services is driving new business models and new processes. The Summit explored how to make the most of these opportunities.Interface Inc has reinvented its business model with the intent of attaining “closed loop recycling.”
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Janine Benyus

Sarah Gibbs

Brigid Hardy

Biomimicry studies nature’s best ideas, models and processes and then imitates them to solve human problems.Trilogy is proud of its sustainability platform, and is developing its programme to gain market advantage, but not outpace consumer understanding and demand. Brigid Hardy began B_E_E with the desire to make life better and save the world. No small goal.
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